Nevado
Documentary identity and motion system
A documentary by Brian Torres and Daniel Cadena
Role: Art Direction, Visual Design
backgroundNevado is a documentary following the transformation of Colombia’s Nevado del Ruiz, capturing the effects of climate change over sixteen years.
The visual system needed to support the film’s narrative — balancing time, loss, and observation without competing with the footage.
ConceptThe logotype draws from petroglyphs found in Cundinamarca, created by the Panche people.
The geometric forms and carved shapes informed the structure of the mark — grounding the identity in a visual language tied to the region.
Form and Transformation
A simplified form of the mountain becomes the starting point of the system.
The sequence zooms into the white surface, where melting is represented through gradual transformation — drop by drop.
Time System
A circular form tracks the passage of time across the film.
Stroke variation reflects the gradual loss of ice, becoming a recurring element used to orient the viewer.
Visual Language
The system is intentionally restrained.
Black and white graphics allow the footage to carry the emotional weight while maintaining consistency across the film.
Digital Extension
The identity extends across promotional materials and digital platforms, maintaining consistency across touchpoints.
Outcome
A cohesive visual system that supports the narrative without competing with it — combining identity, motion, and structure.